Sustainability

OUR EARTH, OUR MUSE, OUR RESPONSIBILITY

Our Commitment to Sustainability

At Ocean Muse, sustainability isn't a trend —it's a quiet discipline, woven into everything we create. Inspired by the rhythms of the ocean and the wisdom of nature, we believe that beauty should leave a light footprint.

Our values are grounded in transparency, responsibility, and respect — for skin, for the planet, and for future generations.

We source thoughtfully, formulate consciously, and choose packaging that balances elegance with environmental care. Because when nature is your muse, protecting it becomes part of the art.


Packaging

Made in Australia. Designed for longevity. Recyclable glass & minimal plastic. Small batch production.

Ingredients

Natural, skin loving botanicals. with local, wild harvest and organic ingredients wherever possible.

Local Production

Manufactured in Australia. Minimal transport required, from the Muse’s two key hubs in NSW to QLD.

Responsible Practices

Solar powered manufacturing. Biodegradable plant based formulations that are vegan and cruelty free.

Our Ingredients

Australian Natives | Botanicals | Plant Based

Native Australian fruit, exceptionally high in Vitamin C.

Used in: Hydrating Mist, Radiance Serum

Native Australian fruit, gently exfoliating and brightening.

Used in: Hydrating Mist

Native to Australia, rich in fatty acids, excellent for barrier repair.

Used in: Hydrating Face Oil

Native Australian botanical, antioxidant-rich with brightening benefits.

Used in: Hydrating Mist


Our Collaborations

Red Velvet Oil™ | Native Extracts®

We’re proud to partner with Native Extracts, pioneers in sustainable ingredient innovation and botanical science. Known for their commitment to transparency, traceability, and responsible sourcing, Native Extracts is redefining what it means to create skincare with purpose.

Our latest collaboration features Red Velvet Oil™—a luxurious, upcycled active oil made from cold-pressed tomato seeds.

Red Velvet Oil™

Developed in partnership with Kagome Australia, this eco-responsible oil is a skin-loving powerhouse, rich in lycopene (a potent antioxidant), phytosterols (to support barrier repair), and essential fatty acids (for deep hydration and elasticity).

Red Velvet Oil™ reflects a shared mission: to elevate skincare while reducing waste—proving that high-performance beauty can be both innovative and sustainable.

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From Seed to Skin: A Journey in Sustainable Beauty

Founder Grace recently visited the Red Velvet Oil™ manufacturing facility, along with Native Extracts, and surrounding farms to witness firsthand the innovation and sustainability at the heart of this powerful ingredient.

From upcycled tomato seeds to cutting-edge cold-press extraction, every step reflects a commitment to responsible sourcing and environmental care.

This behind-the-scenes journey deepens our connection to the process—and reaffirms our values of transparency, quality, and planet-first beauty.

Our Footprint

Carbon & Water

At Ocean Muse, we aim to tread lightly. Through thoughtful ingredient choices, conscious packaging, and local partnerships, we’re committed to minimising our carbon and water footprint—every step of the way.

A New Look. A Lighter Footprint.

As part of our rebrand, we’ve reimagined every detail — including a shift from plastic to glass packaging — resulting in a ~65% reduction in carbon emissions and up to 70% less water used in our Hydration Oil bottle alone.

Here’s how our new packaging compares — and why it matters.

This single rebrand—starting with our Hydration Oil—has already cut carbon emissions by up to 65%. Across our entire 6- product range, our shift from plastic to glass packaging represents a meaningful 48–78% reduction in embodied carbon—saving the equivalent of what 10–14 mature trees absorb in a single day. A small change with a lasting impact.

Carbon and water savings are estimates only and should be interpreted with an uncertainty range of ±20–30%, as is typical for environmental footprint calculations.